🌸 Beauty of Joseon

🌸 Beauty of Joseon: Ancient Hanbang, Modern Glow

The brand is deeply rooted in Hanbang, the traditional Korean approach to herbal medicine, which focuses on natural ingredients to promote balance and overall well-being. They take beauty wisdom from the Joseon Dynasty and modernize it for today's skincare needs.

📜 Key Philosophy

• Hanbang Ingredients: Utilizing traditional Korean ingredients like Ginseng, Rice, Propolis, and Red Bean.

• Gentle & Effective: Formulas are created to be gentle enough for sensitive skin while still delivering visible results.

• Clean Formulation: The brand is committed to being cruelty-free and formulating products without artificial fragrances or harsh alcohols.